It's fair to say content feels like something that's important to people like us. I was in a meeting this week when someone said that particular c-word 74 times.
Content matters.
People also talk a lot about the future of how we consumer content, and that conversation tends to be framed by Apple vs Google.
However something that's been happening fairly quietly has now just changed pace and become a lot more tangible with the launch of Amazon's tablet.
Things just got interesting.
The Fire costs 60% less than the iPad and plugs you into all the content, and shopping, you'll ever need. They start you off on a cosy month of unlimited free movies, TV, and shipping. You then pay $79 annually to keep that going. A relationship we got comfortable with through Kindle just got a lot more profitable.
Read this to find out more about the Fire.
Then this on Apple vs Google Amazon.
Very interesting indeed to see how this pans out.
Mat
